BCCI signs a ₹270 crore sponsorship deal with Google’s Gemini AI for IPL 2026, marking a major shift in cricket’s branding ...
The BCCI had to look for a new jersey sponsor last year when the Indian government banned real money gaming platforms like ...
The BCCI has signed a three-year sponsorship deal worth Rs 270 crore with Google’s AI platform Gemini ahead of IPL 2026 ...
Industry executives say AI-driven brands are increasingly competing with established companies for high-profile cricket ...
The Board of Control for Cricket in India (BCCI) has secured a Rs 270-crore sponsorship deal with Google’s AI platform Gemini ahead of the 2026 Indian Premier League (IPL), according to a PTI report.
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