Logo design is more than a visual identifier; it’s the cornerstone of a brand’s identity. But for much of the 2010s and early 2020s, it largely felt trapped in a cul-de-sac of lifeless sans-serif ...

To explore into this continuing evolution, I spoke to experts in design, branding and marketing across the creative ...

It's hard to believe that we’re already more than halfway through 2023. As we try to wrap our brains around that fact, it’s important not to forget to look to the future. Specifically, the future of ...

A controversial selection, the Zumba logo met all of our criteria for badness while simultaneously seeming like a fun problem to fix. But before we get to that, let’s take a moment to introduce Zumba ...

The fields of graphic design and semiotics are inextricably linked. In this way, the first logo creators were most likely the ancient Egyptians, who designed images to convey socio-cultural values and ...

Logos are everywhere. They’re printed on your shirt, stamped on your morning coffee cup, and glued to your phone. We interact ...

New Yorkers are famously belligerent when it comes to changes made to their beloved institutions. So when it came to something as timelessly iconic as Milton Glaser’s I ️NY logo from 1977, arguably ...

Opinions expressed by Entrepreneur contributors are their own. These days, art theft isn’t restricted to elaborate heists staged in a museum or gallery. With design inspiration being copied or ...

Whether it’s the Superbowl, World Cup or World Series, sports fans never have to wonder who’s who on the field. Not with their team’s colors and carefully crafted logo plastered all over the stadium.

DC Comics chief Jim Lee debuted a new logo for DC Studios on Friday at San Diego Comic-Con that returns to the design the company used from 1976 to 2005, replacing the logo first adopted in 2016.