Companies like Supreme, Nike, and Off-White have stayed on top of the game for a while now, and it's not just because they make great products. Their brand names emulate exclusivity, and customers ...

Brazilian soccer star Neymar Jr. has teamed up with Puma for his first lifestyle collection, which celebrates his journey from his hometown of São Vicente to Paris, where he currently plays. Featuring ...

A Puma mobile video ad campaign promoting the sportswear maker's soccer shoe increased awareness of the Puma V1.08 product and is claimed to have strengthened ties to the brand. "What Puma wanted to ...

“Available in fluorescent pink with iridescent detailing throughout, including barbed wire as a nod to his iconic tattoos, this sneaker was made to stand out. Additional design features include a ...