Shopping for generic brands can help you save money at the supermarket. Our editors always buy the generic-brand versions of products like lactose-free milk, canned beans and pasta. Our editors also ...

Let's be real: most of us are tightening our belts at the grocery store, tossing the cheapest brand into the cart, and hoping for the best. But sometimes, those bargain buys come back to bite us in ...

Hungry for lower prices, shoppers are reaching for generic brand goods. “The quality of the food is good, and it tastes good,” says The Atlantic’s Ellen Cushing. Walk into an Aldi, Trader Joe’s, or ...

Generic brands, sometimes referred to as “private label” or “store brands,” are increasingly popular today as shoppers face rising food prices in grocery stores. Some consumers believe these brands to ...

Many money experts tout the value of buying generic brands. Savvy shoppers know that many store brands contain the same ingredients as the name brand but cost a fraction of the price. Unfortunately, ...

Everybody knows that store brand foods—pasta, canned veggies, cookies, condiments, whatever—are cheaper than the national brands. The assumption is that the national brands taste better. Consumer ...

If you're looking to save money at the grocery store, opt for generic brands of these products. Shopping for generic brands can help you save money at the supermarket. Our editors always buy the ...