Having revolutionized the advertising industry in its heyday, Coca-Cola now finds itself in a pickle over its latest AI-generated Christmas ad for the second year running. The beverage giant recently ...
For a few weeks last November, no villain loomed larger over Madison Avenue and the social media that polices it than Coca-Cola. On Monday, Coke is trying again, releasing a new generative AI holiday ...
Coca-Cola’s latest holiday ad, launched on November 5, 2025, was a grand experiment in the use of artificial intelligence for creative visual generation. Despite the involvement of a hundred-strong ...
Forbes contributors publish independent expert analyses and insights. I write about Corporate Reputation, Comms Strategy, and Marketing. Coca Cola launched a new AI-produced Christmas ad. Consumers ...
Coca-Cola rolled out its 2025 holiday campaign this week, relying heavily on artificial intelligence to do the work of a team of creatives. The company revived its classic red trucks, lighting the way ...
Uber Advertising announced an interactive advertising format combining branded map displays with destination-specific creative that runs the consumer's entire ride.
For a few weeks last November, no villain loomed larger over Madison Avenue and social media that polices it than Coca-Cola. The company's "Holidays Are Coming" spot, an homage to a classic 1995 ad, ...