Boots Opticians has given its offer a new look, scrapping its core buy-one-get-one-free promotion to focus on an accessible premium eyecare strategy. In what the opticians is calling the “most ...

Please provide your email address to receive an email when new articles are posted on . The General Optical Council fined Boots Opticians 40,000 for failing to comply with the Advertising Standards ...

If you have been putting off heading to the opticians as you are worried about the cost, Boots Opticians are offering the chance to have a free eye test and a style consultation help to find a pair of ...

Boots Opticians is to merge with Dollond & Aitchison, the high street retail chain said today. The combined business, trading as Boots Opticians, will have around 690 practices and employ more than ...

A new stand-alone Boots Opticians store has opened in Trinity Leeds offering optomap® as part of its Ultimate Eye Test, which could help to detect signs of serious health conditions including diabetes ...

Boots Opticians has unveiled a new multichannel advertising campaign themed around seeing the ‘little details’ that can be missed in everyday life. The campaign which will feature TV, demand, OOH, ...

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Alliance Boots has merged its Boots Opticians business with rival Dollond & Aitchison. The combined business will create the second largest optical chain in the UK. It will trade as Boots Opticians ...

Boots has said it expects to cut more than 4,000 jobs as part of action to mitigate the "significant impact" of Covid-19. The move will affect around 7% of the company's workforce and will ...

Boots has confirmed its stores will be staying open during England's second lockdown, which will be in place from Thursday. Boots is named as an essential retailer by the Government meaning stores can ...

BOOTS is set to axe more than 4,000 jobs and shut 48 of its opticians branches. The retailer is the latest business to announce job cuts and store closures as the coronavirus crisis continues to cause ...

High street pharmacy chain Boots will cut more than 4,000 jobs - 7% of its workforce - as part of action to mitigate the “significant impact” of Covid-19. The move will hit staff in the company's ...