In a time when some brands seem to change their logo every few years, we can learn something from those who haven't felt the need. The Deutsche Bank logo turned 50 this month, and it still attracts ...
Q: I like the new Wachovia bank logo. Who came up with the design? — K.L., York A: The new Wachovia bank logo was developed by Interbrand, a New York-based brand identity firm. The company reviewed 45 ...
Roula Khalaf, Editor of the FT, selects her favourite stories in this weekly newsletter. According to the Bank for International Settlements, there are 166 central banks and monetary authorities in ...
When it comes to advertising, using another brand's logo is usually a complete no-go, but not for finance brand, TD Bank. Coming up with an ingenious solution to avoid copyright complications, the ...
Unveiling its fresh brand identity, private lender YES BANK on Tuesday (May 30) launched a new logo of the company and said it is set to roll out an integrated campaign with the tagline – ‘Life Ko ...