News in from AMD today confirms both rumors that I've been hearing, along with something that I've been expecting for a long time - that the company plans to get rid of the ATI branding on its ...

Four years after acquiring graphics card vendor ATI Technologies, the chipmaker is saying saynora to the ATI brand and rebranding the products under its own name. Lance Whitney is a freelance ...

We’ve been waiting for this news ever since AMD bought ATI, but AMD today revealed that we probably won’t see the ATI name in 2011, though we’ll likely hear it for years to come. The news isn’t a ...

Following screams and howls from enthusiasts who are attached to brands and branding, AMD defends its decision to ditch the ATI graphics brand. AMD Corporate Vice President John Volkmann takes the ...

Advanced Micro Devices may be looking to buy graphics company ATI Technologies , a move that would benefit the overall graphics industry, according to RBC Capital Markets. "The synergies of this seem ...

At the beginning of the summer, an industry analyst made headlines by saying that an AMD acquisition of ATI was imminent. As is usually the case with such rumors that do not immediately come to pass, ...

AMD, the number two processor company behind Intel, acquired ATI, the leading provider of graphics cards and chips for PCs and laptops, for nearly $5.5 billion in the summer of 2006. Four years later, ...

Although its new video cards due at the end of this year will bear a new logo, AMD says it will keep the names of ATI's individual product lines, including FirePro and Radeon. "The timing is right as ...

Today, the merger between graphics and core logic specialist ATI and PC processor maker Advanced Micro Devices (NYSE:AMD) is in the books, and ATI shareholders should now have some extra cash in their ...

AMD have outed their latest video card, the ATI Radeon HD 5450, and while it's packing DirectX 11 support it's not really intended for the gamers. Instead the fanless half-height card offers ...

-Focused to Drive Innovation, Choice and Growth in the Industry with First Platform Solutions in 2007- -Unveils "Fusion" Initiative for Industry's First Integrated CPU/GPU Silicon Solutions- SUNNYVALE ...

The pitched battle for supremacy in the chip-making market reached a critical phase yesterday with Advanced Micro Devices (AMD) in Sunnyvale, Calif. announcing its decision to acquire Canadian graphic ...